Technology prices move throughout the year, but the best time to buy depends on the product lifecycle as much as the sales calendar. Planning around new releases can be more useful than waiting for one famous shopping weekend.
January clearance
Retailers often clear older televisions, laptops and accessories after Christmas. Choice can be limited, so compare the model number and warranty rather than focusing only on the reduction.
Spring product refreshes
New TV and laptop ranges commonly arrive during spring. Previous-generation models may become better value if the new features are not important to you.
Back-to-school periods
Late summer and early autumn can bring student offers on laptops, tablets, software and accessories. Check whether student verification is required and compare bundles with the standalone price.
Black Friday and seasonal events
November produces a high volume of technology promotions, but not every item reaches its lowest price. Decide on the model and acceptable price in advance.
Buy when the value is right
If an essential device has failed, waiting months can be impractical. Compare current retailer offers, refurbished options, trade-in value, warranty length and delivery cost.